Creation of sites. Site placement stage
Website placement on hosting the fourth stage in the creation of websites. At this stage, a domain name is selected for the created site and a pricing plan for hosting services.
Choosing a domain name
The domain name plays a huge role in the life of the site. It identifies the site on the Internet, it contributes to the site’s recognition, promotes and promotes the site and, ultimately, attracts customers to the company. According to the rules for selecting a domain name, you should pay attention to such aspects as the value and length of the domain name, the domain level and the domain zone.
After the desired domain name is selected, you need to check its availability, that is, whether it is already occupied. In this case, it is better to choose several variants of the domain name at once. If the domain name is free, then you should check its history-find out about the previous owners and check for penalties for the name from search engines.
Recently, the owners of quite popular domain names face a danger-the capture of the name by cybersquatters. Kiberskoting is divided into several types. The first is typosquatting. The content of typesquatting is that cybersquatters register a domain name that is similar in spelling to the names of popular sites. They expect that when entering the site name in the address bar, the user will make a mistake and get to their site, for example, instead of “www.site.com” enter “wwwsite.com”.
The second type of cybersquatting is branded. Cybersquatters register domain names containing popular trademarks and brand names. The owners of these brands are trying to buy the captured names from the cybersquatters, so the cybersquatters can make quite a good profit.
The third type of cybersquatting is protective. It is used by companies that want to protect themselves from possible attacks by cybersquatters. Owners of popular brands or trademarks themselves register all possible domain names for themselves, and the opportunity to capture them kiberskvotert no longer have.
Choosing a hosting service
After the domain name is finally selected and approved, you should decide on the choice of hosting. How large is the site? Do I need to manage the database? The implementation of some scripts should support the server host? Based on the answers to these questions, the hosting service is selected. Usually, the standard hosting package includes support for FTP, PHP and MySQL DBMS, 100 MB of disk space for the site, and mailboxes. The appropriate hosting plan for the site is selected depending on the calculated volume and type of site.